GENTEM | GENERATIONS from Terasu on Vimeo.

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“My father was a very active man. He took us to sea and mountains to have fun and that has influenced me a lot. My grandfather was a craftsman. He would return from hunting with birds or fish, and he’d teach us how to skin and eat it.” –Taro Tamai
Through Gentem Stick, Taro Tamai is making an impact on the snowboard world by harking back to the roots of snowboarding, which lie in surfing. There’s an emphasis on hiking in the backcountry, understanding the terrain and thinking about what it means to be engaged with the mountains.

Terasu is a website is a cultural tripoint for surf, bike, and snow; for adventure, food, and well-being. Check it out.






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